Guangdong Zhigao Cultural and Creative Co., Ltd.

Dongguan Zhigao Stationery Co., Ltd. is a national high-tech enterprise specializing in the research, development, production and sales of student stationery. The company's products are favored by consumers at home and abroad for their beautiful design, good quality and reasonable price. The company has become a well-known leading enterprise in the student stationery industry. Founded in March 1998, the company is a private enterprise, located in Juzhou Third Industrial Zone, Shijie Town, Dongguan City, Guangdong Province, with a plant area of more than 60,000 square meters and 1,326 employees, including 325 with college education or above. It has more than 100 trademarks and cartoon images with independent intellectual property rights, and dozens of national design and utility model patents. At the same time, the company is also the licensee of Disney in China. In the course of more than ten years of production and operation, Zhigao people have always adhered to the corporate philosophy of "wisdom determines height, quality reflects value", which has rapidly increased the brand value of Zhigao. At the same time, the company speeds up product extension and improves the overall competitiveness of the industry. At present, the company's products exceed more than 30 series and more than 800 varieties. Among them, Zhigao's rulers, gauges, pencil cases, glue, colored clay and watercolor paints have always occupied a relatively high market share in the industry. The company applied to the Trademark Office of the State Administration for Industry and Commerce for the registration of the "Zhigao" trademark in January 1998, and the registration was approved in December 1998, December 1999 and February 2005. The registration category is 16 categories, and the trademark has been used until now. , and in 2008, the "Zhigao" trademark won the honorary title of Guangdong Famous Brand. The company continues to innovate independently, and currently has 1 national invention patent, 70 appearance patents, 12 utility model patents, and hundreds of cartoon shapes with independent copyrights. Not only has Chicco, KK Rabbit, Spot and other brand products, but also is the authorized dealer of Disney and Mattel. In 2004, the company began to join the "China Pen Association" and is a member of the vice chairman; in 2000, the company's stationery products were awarded the "Top Ten Influential Brands of Chinese Stationery" and "China's Excellent Quality Famous Brand"; in 2009, the company's pencils were awarded the The title of "China Pen Famous Brand (Wooden Pencil, Mechanical Pencil)"; in 2009, the company's stationery was awarded the title of "Guangdong Famous Brand Product". From 2004 to 2008, the company won the title of "Contract-honoring and Promise-worthy" enterprise issued by the Industrial and Commercial Bureau for five consecutive years; in 2005, the company won the title of "Top Ten Outstanding Enterprises in China's Brand Construction"; Provincial Private Technology Enterprise", "Dongguan Private Technology Enterprise" and "National Cultural, Sports and Educational Supplies Industry 'Excellent Enterprise in Scientific and Technological Innovation'" and other titles. The company actively participated in earthquake relief activities, donating money and goods to the people in the disaster area. It has successively invested in the construction of two Hope Primary Schools in Maoming, Guangdong and Luocheng, Guangxi, and donates a large number of stationery to students in poor areas every year. Over the past few years, the total amount of donations equivalent to more than 2 million yuan

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Manufacturer

Yang Zhaoxia(CEO)

Color clay, turning pen

Above 10M USD

101-500 people

10

Zhigao Cultural Creation takes IP culture as the core to create a differentiated competitive advantage; rooted in the children's industry, it contains unlimited development potential. As a local company in Dongguan City, Zhigao Wenchuang has developed from a company specializing in stationery production to a listed company. In the course of more than 30 years, it has also experienced various difficulties in upgrading and optimizing traditional manufacturing industries. In 1989, Mr. Liang Fojiang, the founder of Chicco, chose to take root in the stationery and toy industries, which were inconspicuous at the time. In the early days of the business, starting from a small shop of 6 square meters, from opening a shop to building a factory, the two brothers Liang Fojiang started from scratch and did it by themselves. They founded Zhigao Stationery, focused on product production, and worked steadily to enable the company to complete the initial capital accumulation. .