Xinjiang Yeheyuan Fruit Co., Ltd.
No. 6 Kunshen Street, Tumusuk City, Xinjiang
Company Description
Established in July 2011, Yeheyuan Fruit Industry Co., Ltd. is a state-owned holding company integrating jujube planting and processing, refrigeration and preservation, scientific and technological research and development, and trade and export. The share capital is 66 million yuan, of which 64% are state-owned shares and 36% are foreign shares. The existing fixed assets are 230 million yuan. The company has five online and offline sales brands of "Bingtuanhong", "Simuwang", "Yeheyuan", "Yehe" and "Sanshi Huizao", and has established three marketing centers in Beijing, Zhengzhou and Xi'an. In Beijing, Zhengzhou, Cangzhou, Wuhan, Xi'an, and Urumqi, six sub-packaging plants and logistics transfer warehouses have been established, forming a national market structure with East China, South China, Central China, North China, Northeast China, and Southwest China as the main body. The company has the most advanced production facilities, modern assembly line and processing technology in China. The company's "Bingtuanhong" brand dried jujube series products were awarded "2010 China's sugar, wine and food industry's best-selling brand of the year", "gold medals at the 9th and 10th China International Agricultural Products Fair", and the 5th Xinjiang Agricultural Products Beijing Trade Fair Product Gold Award. The company's "Simuwang" trademark won the "Xinjiang Famous Brand". In 2013, it was inspected by the Organic Certification Center of the Corps Environmental Protection Science Research Institute to obtain the organic product certificate, and won the gold medal at the 12th China International Agricultural Products Fair. On October 30, 2013, the company became one of the 50 quality credit commitment enterprises of the Corps, and successively passed the ISO9001 quality management system certification and ISO22000 food safety management system certification. The company has developed into a national key leading enterprise of agricultural industrialization and a national key leading enterprise of forestry with the largest scale, the largest variety of products, the most complete sales network coverage and the most extensive radiation drive in the jujube industry in Xinjiang.
Business information
website:
Primary company types:
Manufacturer
Seconddary company types:
Key Personnel:
Zhu Shuyong(CEO)
Key Products:
dried red dates
Annual Sales:
Above 10M USD
No of Employees:
101-500 people
Year Founded:
Number of exhibitions
11
Brand Story:
Established in July 2011, Xinjiang Yeheyuan Fruit Co., Ltd. is a state-owned holding company specializing in the planting and processing of jujubes, as well as refrigeration, preservation, scientific research and development, trade, and export. With a share capital of 66 million yuan, the company holds 64% state-owned shares and 36% foreign shares, and boasts fixed assets worth 230 million yuan.
Yeheyuan Fruit Industry operates under five prominent brands: "Bingtuanhong," "Simuwang," "Yeheyuan," "Yehe," and "Sanshi Huizao." These brands are supported by three marketing centers located in Beijing, Zhengzhou, and Xi'an, along with sub-packaging plants and logistics transfer warehouses in Beijing, Zhengzhou, Cangzhou, Wuhan, Xi'an, and Urumqi. This expansive network allows the company to maintain a strong market presence across East China, South China, Central China, North China, Northeast China, and Southwest China.
The company prides itself on having the most advanced production facilities and processing technology in China. The "Bingtuanhong" brand dried jujube series has garnered numerous accolades, including "2010 China's Sugar, Wine, and Food Industry's Best-selling Brand of the Year," gold medals at the 9th and 10th China International Agricultural Products Fair, and the Product Gold Award at the 5th Xinjiang Agricultural Products Beijing Trade Fair. Additionally, the "Simuwang" trademark has been recognized as a "Xinjiang Famous Brand."
In 2013, the company's commitment to quality was further validated when it received the organic product certificate from the Organic Certification Center of the Corps Environmental Protection Science Research Institute and won the gold medal at the 12th China International Agricultural Products Fair. On October 30, 2013, Yeheyuan Fruit Co., Ltd. was named one of the 50 quality credit commitment enterprises of the Corps. The company has also achieved ISO9001 quality management system certification and ISO22000 food safety management system certification.
Under the leadership of Zhu Shuyong, Xinjiang Yeheyuan Fruit Co., Ltd. has evolved into a national key leading enterprise in agricultural industrialization and forestry. It stands as the largest and most influential company in the jujube industry in Xinjiang, with the widest range of products, the most comprehensive sales network, and the broadest market reach. The company's dedication to quality, innovation, and customer satisfaction has cemented its reputation as a leader in the field.
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